Brand mascot design for Dalin, who make kids bed & bath products. The brief was to explore new looks for the chick character, as well as evolving the existing design to be more appealing.
Below are the three final designs put forward, and the work that went into them.
And the final 3 designs put forward:
The client liked option ‘A’, and this was developed into a 3D animated mascot that is on their product line and commercials.
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A series of illustrations of UK comedy sketch shows. 2015
Prints available here: SHOP
Logo Design for Russell Brand’s charity gig event ‘Give it Up’, in association with Comic Relief.
And as it was used in their campaign:
Early last year i was involved in the new campaign by beats by dre for their portable speaker, the ‘pill’. The campaign was to involve these speaker pills turning into animated loud-mouth characters, voiced by celebrities such as Chris Rock and Eminem.
I was involved in the design of these characters, as well as storyboarding the first TV commercial that kicked off the campaign, starring Nicki Minaj.
Storyboards for the TVC. Thumbnailed on the plane to LA with the Director, and finished off in my hotel room. Very glamorous. The action changed at the last minute, and the boards were re-drawn the evening before the shoot. These are the boards before the final changes. Also, the character design had not been finalised, hence the weird no-eyed pill…
The characters went on to star in a series of commercials, music videos, and real-time animated online content, courtesy of Framestore.
Read more here: