bn_dalin

DALIN ‘CHICK’
2015 COMMERCIAL/BRANDING

CHARACTER DESIGN

Last year i got to redesign Dalin’s beloved chick mascot. Dalin is a leading Turkish brand that makes kids bed and bathtime products. The client wanted to update the character that has appeared on their bottles for many years, giving it a new, fresh look.

 COMMERCIALS:

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I provided 2 new approaches, and an ‘evolutionary’ approach based on the existing design. You can see more of the design process here:

The character now appears on their products, and has featured on TV commercials and on social media.

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• Client: Dalin
• Character design only: Ian Spendloff